Growth and robustness of multilevel marketing company
Abstract
Analytic approach based on branching process theory is presented that captures the growth dynamics of multilevel marketing companies (MLM). The method is validated using real-world data, and is shown to be consistent with the results of agent-based simulations. Our approach allows straightforward analysis of profitability, equitability and robustness of arbitrary compensation plans such as the binary and unilevel MLMs.
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Issue
Physics: Key to understanding nature
Liknayan: Susi sa pagtuklas ng kalikasan
24-26 October 2007, University of the Philippines Los BaƱos, Laguna