Growth and robustness of multilevel marketing company
Abstract
Analytic approach based on branching process theory is presented that captures the growth dynamics of multilevel marketing companies (MLM). The method is validated using real-world data, and is shown to be consistent with the results of agent-based simulations. Our approach allows straightforward analysis of profitability, equitability and robustness of arbitrary compensation plans such as the binary and unilevel MLMs.
Downloads
Published
2007-10-24
Issue
Section
Complex Systems
How to Cite
[1]
“Growth and robustness of multilevel marketing company”, Proc. SPP, vol. 25, no. 1, pp. SPP–2007, Oct. 2007, Accessed: May 02, 2026. [Online]. Available: https://proceedings.spp-online.org/article/view/SPP-2007-3F-01








